Addressing the Culture, Supporting Mental Health

Teams around the world are beginning to understand the importance of athletes’ mental health. But in order to see real change, we need to move beyond simply raising awareness and expecting the athlete to individually address the issue. It is time to be better informed around the stressors that specifically impact athlete mental health and see the culture as part of the solution.

HONE creates the opportunity for more accountability and collaboration between organizations, coaches, and athletes, ultimately shifting the culture of sport to better support our athletes' mental health.

Athlete mental health is as important as physical health.

Sport puts major emphasis on developing the physical skill of athletes yet little emphasis on the culture that impacts an athlete’s ability to manage the different stressors. Don’t let unknown levels of stress keep your team from greatness. HONE in.

The Hard Facts


of student athletes report a mental health concern that impacts their ability to perform. Only 10% get help*


million people experience a mental health concern in any given year in Canada. Of that 7.2 million, 1.5 million report not receiving proper mental health care*


of Canadians report unmet mental health care needs compared to 53% of athletes*

Discover how well your team can really perform. Discover HONE. Your fans, sponsors, and players will thank you.